We help people "Live & Work with Meaning"

The OPA! Way is a new approach to Living & Working with Joy & Meaning uniquely inspired by Greek philosophy and culture.

International bestselling book on the human quest for meaning (20+ languages)

Canadian bestselling book, available in Chinese, Russian, and India (Prentice-Hall)

Focuses on the three skill areas needed for innovative thinking and organizational innovation

Books & Websites

Meaning at your Work & in your Work

Create and sustain more meaningful workplaces (Meaning & Engagement, Leading with Meaning)

Create and sustain more meaningful products and services (Purpose & Meaning in the Workplace, Meaning before Innovation)

Our Services

  • Seminars
  • Workshops
  • Retreats
  • Speeches
  • Consulting
  • Mentoring
  • Assessments
  • Certification

Meet the Leaders

Elaine Dundon, MBA, Co-Founder & Chief Meaning Officer: Meaning Expert; Extensive experience in Innovation Management, Brand Marketing (P&G), Leadership, Greek Philosophy

Alex Pattakos, Ph.D. ("Dr. Meaning") Co-Founder: Meaning Expert; Extensive experience in Leadership, Psychology, Political Science, Business, ​Greek Philosophy

Wide range of clients:

  • multinationals (Carlson Hotels, Citigroup, Four Seasons Hotels & Resorts, MasterFoods/Mars);
  • healthcare (The Mayo Clinic, Ontario Ministry of Health & Longterm Care, Bristol-Myers-Squibb, U.S. Food & Drug Administration);
  • government (USDA Forest Service, Ontario Public Service, Singapore Civil Service College)
  • nonprofit/association (The Conference Board, Heart & Stroke Foundation)
  • individuals 

See our extensive client list at www.theopaway.com


Contact Us

USA: 223 North Guadalupe St #243, Santa Fe, New Mexico 87501    (505) 988 5881

CANADA: 283 Danforth Avenue #150, Toronto, Ontario M4K 1N2     (416) 206 8240

GREECE: Rethymnon, Crete

EMAIL: Elaine@themeaningroup.comElaine@themeaninggroup.ca

Call Us:  5059885881

Find deeper meaning in your life (relationships, purpose, attitude) and redefine success

Meaning in your Personal Life

Discover "The Meaning Difference" in your life and work